Online dating startup Soul2Match promises to match singles based solely on one piece of information from each of them: their headshot.
Yes, founders Jorn Eiting and Linda van Liempt are serious. They cite several studies that show what we’re all really looking for in our ideal mate is ourselves.
Interesting premise, but as one user commented: "Seems creepy. I can imagine loads of unknowingly related people getting matched. Some 3rd cousin that you don’t know about. No thank you!"
http://mashable.com/2011/09/13/soul2match/